VFW’s #ThankBK Appreciation Day

Dear VFW and Auxiliary Members, Since 2007, Burger King franchisees and their customers have contributed over $4.3 million to the VFW Unmet Needs program. Their generosity has been put to work, directly assisting more than 4,100 veterans and military families who came face-to-face with unexpected financial difficulties.

This Armed Forces Day, Saturday, May 20, 2017, I’m asking you to recognize the amazing show of support our friends at Burger King have demonstrated to the VFW and those we serve by participating in the VFW’s #ThankBK Appreciation Day. Stop by your local Burger King and purchase a meal. But don’t stop there – say “thank you” to the franchise owners, managers and Burger King team members! It’s because of their efforts that we’re able to provide service members, veterans and their families a hand up when they need it most.

Proudly wear your VFW caps while ordering, leave your business cards, present this appreciation letter we’ve prepared for you, and let Burger King management know that the VFW is there to support their restaurant as they, in turn, have supported our Unmet Needs program.

Please also encourage your family, friends and fellow VFW members to dine at Burger King on this VFW #ThankBK Appreciation Day. Let’s make this a nationwide event! We’ve prepared a flyer and two ads for your use in helping to spread the word even further! Download them here.

If you encounter a Burger King franchisee or manager who has not participated in supporting the Unmet Needs program and would like information about the July or November Burger King/VFW Unmet Needs fundraising campaigns, please direct them to:

  • Mike DeRosa, VFW Foundation Board member and Burger King franchisee at mike_d_kb@msn.com or (715) 379-0471 or
  • Ben Vargas, VFW Foundation Assistant Manager at bvargas@vfw.org or (816) 968-2720.

Throughout my extensive travels across the United States, I have made it a point to frequent those businesses that support the VFW and its programs and services, especially Burger King. It is my heartfelt belief that our relationship with these generous franchise owners is crucial to the far-reaching success of our Unmet Needs program.

So, it’s time to “Clear the Way!” and give Burger King franchise teams the recognition they deserve!

For Veterans,

Brian Duffy VFW National Commander

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